AI Review Summary
Based on 139 reviews
Customers generally report a smooth and easy purchasing process with ALA, highlighting competitive pricing and helpful, friendly staff. Positive experiences are frequently noted around quick application procedures and reliable service. However, a significant number of reviews criticize claims processing, citing delays, rejections, and poor communication, especially after issues arise. There are also recurring complaints about premium increases and website navigation difficulties.
What customers love
- Easy purchase process
- Helpful customer service
- Fast and efficient
Common concerns
- Claims delays and issues
- Poor website navigation
- Limited coverage details
- Slow claim payouts
Last updated 1 week ago
M
Mr ridley
Wanted excess cover their quote was excellent so changed to them as my previous insurance provider could not be bothered
M
Mr Kevin Crosby
Ala Gap insurance
I have used Ala Gap insurance on 3 previous cars so didn t hesitate to buy again on my latest carThe cost of insurance from Ala is way lower than that at the car dealerships I have usedGap insurance gives me peace of mind should I ever need to use itI would have given a 5 star rating but having never been through the process of a claim can t really top rate a review
J
Jack Florey
Sign up okay cashback will get rejected
Alright sign up process feels overpriced but with discount codes like martin Lewis mse code you can get an alright discount off Just be aware that ala insurance will reject your cashback from things like topcashback if you use a discount code which is what happened to me
Z
Zero Jiu
Nice broker
The customer service experience is excellent but be aware that this company is only a broker they sell the policy but don t handle claims The actual insurers have low ratings on Trustpilot be sure to check them out before you make a purchase
S
Simon Allen
Odd monthly process
I have just signed up but I m confused about having to sign separate finance agreement from Bexhill that s been sent through Never had it before when I chose pay monthly with other companies it s all done on the website I am going to cancel I think because I m concerned about this process Edit can t fault ALA for replying quickly and explaining it is due to them using an external company for financing the insurance and not having it in house Thank you for the call and putting my mind at ease
N
Nigel Parker
Straightforward process
Very straightforward process and reasonable cost
T
Tricia
Friendly
Friendly helpful when calling to discuss Didn t wait long to be connected on the phone
M
Mr Dennis Drew
Not 100 sure what type of policy I have
Not 100 sure what type of policy I have and what it will pay out in event of loss - documents seem to cover all types of policy and you have to read into it completely Company did ring me and provided an update
C
Campbell
Motorcar Gap Insurance
Very simple process to get a quote and purchase gap insurance I didn t give 5 as I haven t had to make a claim so I don t know how that might go
K
Kayleigh Faram
Very straightforward and easy to do
Very straightforward and easy to do Gave me a really good quote for my car that didn t break the bank Now I know I m covered for things my usual insurance wouldn t